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Choosing what to eat from 2000 menu options

Posted on January 25, 2021January 25, 2021 by squeet

Have you ever been to a restaurant where the menu looks like a small-print Bible? Look at the menu in the picture below, what an exhausting job to choose what to eat. This frustration happens all the time: when choosing a movie to watch, a place to eat, a video game to play, etc. The […]

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This Startup is Developing a Technology that will DESTROY All Group Arguments

Posted on January 13, 2021January 13, 2021 by squeet

Ever felt stuck in decision-making purgatory with your teammates at work or school? I FEEL you, it sucks! After interviewing more than 60 startup founders, event managers, and organizational leaders we found out why so many people struggle to make simple decisions when they’re in groups. The answer is: using too many polls. A poll for […]

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500k People Have This Problem, Here’s What We’re Doing To Solve It.

Posted on October 26, 2020 by squeet

In early June I joined a startup that was developing an app to help families find fun places to go to with their children. None of us were passionate about the idea, team meetings were stale, we couldn’t care less if the idea failed. After lots of user research and need-finding we pivoted time and […]

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